About Beth

Cape Bohemia photo

My first See Jane Knit pattern, Cape Bohemia.

I have a degree in Biotechnology from WPI, and 20-odd years experience in software quality assurance. Knitting was a hobby for many years, a tangible complement to the mental engagement of software work.

A change of coasts in the ’90s prompted several bouts of self-examination (programmer? UI designer? creative writer?? what did I want to be when I grew up???) and a part-time job in a yarn store. Teaching inevitably followed (I like explaining things. If I can explain something to you, that means that I understand it!). In 2002 I started a small business called See Jane Knit. I explored selling handknits, launched a very small pattern line, and began teaching at more places in the San Francisco Bay Area.

After attending my first STITCHES West in 2004 (and vowing never to miss another!) I sent in a resume, cover letter and list of courses to XRX, Inc, the folks who run the show. And so, in 2005 I began teaching nationally, at all 4 STITCHES events. One thing led to another, and I began technical editing and information design work with Knitter’s Magazine and XRX Books. In 2007 I began writing articles and designing accompanying projects for Creative Knitting Magazine. And that led to some technical editing for Coats and Clark… and so on and so forth, with more work following.

Head shot of Beth

Photo credit: Mark Charmer

10 years on, my small business has changed so much, it needs a new, more appropriate, more personal name to encompass the many things I do. Beth Whiteside Design brings these diverse avenues of business—writing, editing, teaching, garment and information design and layout—under 1 roof, a fiber arts roof. What I do changes all the time but always revolves around the yarn and craft world!